Weather View smart billboards used on-board weather sensors to track environmental aggressor levels at their locations in real-time. This information was turned into data visualizations that reflected each location’s unique environment.

The billboards also generated matching dynamic discounts. The higher the aggressor levels at that location, the higher the discount.

Smart billboards with environmental sensors

Each Weather View digital billboard visualized aggressor levels at its location and generated matching dynamic discounts. The higher the aggressor levels, the higher the discount.

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