Cannes Lions
EXOZET BERLIN / WEBVISON INTERNATIONAL / 2006
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Description
BUNCH.TV is a Flash-based TV website, which features a 24-7 broadcast stream as well as on-demand video content. Providing a narrowcast with off-mainstream entertainment and information from the international music, arts and sports scene, the site addresses young opinion leaders tired of the usual mass media junk food.
Watching the regular broadcast is free, but requires registration. A code-based pay-per-view is possible for users who like to create their own personalised programs. The key objective was to create a completely new, truly interactive web TV experience - with users being able to discuss and rate the shows, among other things.
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