EGGER, one of the leading manufacturers of wood based materials in Europe, wants to be more present in the markets and get to know the customers, especially in the Eastern European countries. The key objectives were to present the EGGER brand in an explorative and entertaining mobile showroom, but also bring the EGGER world to the doorstep of the customers.

It was mandatory to develop a one to one prototype to answer all questions in the overall design process. The prototype gave all developing companies the opportunity to define the different overlaps. Architects, programmers and motion designers were in a dialogue during the whole process.

Presented at a trade fair in Germany in 2010, the installation was a huge success. Therefore EGGER decided to produce the Virtual Design Studio as a tool for their clients, and offer it as a new product for developing design solutions. The designers in the German kitchen industry have to test trends very fast. With the VDS they are able to check trends and different rooms in a glance. EGGER has sold, since autumn 2010, nearly 10 Virtual Design Studios.