Brands are experiencing more and more difficulty in reaching their target groups, through Above The Line campaigns. TVC helps awareness rising, but brings little brand engagement. Therefore brands are seeking ways to set up real relationships with their consumers - for which online is one of the most effective. However, the real challenge is to get a mass audience on your digital channel without paying for all the traffic.

-Advertising in women magazines-Advertorials in women magazines-Online banners-Search engine advertising-Organic search-Bill boarding on TV-Direct mail campaign

“Yunomi is one of the most active online communities in BE & NL by women and for women to support brands in reaching conscious and curious consumers (plus their peers/families) that are looking for valuable brand experiences”385,000+ registrations, providing us: Name, Age, Home address, Household size and preferred brands of most of the registered users.Since launch June 2009, Yunomi has generated:-32m visits-150m page views-6m commentsIn competition with the publishing world, Yunomi succeeded in becoming a real leading online platform and community that is owned by the brands of Unilever.