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BBH CHINA, Shanghai / AKZONOBEL SWIRE PAINTS (SHANGHAI) / 2013
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Overview
Credits
OVERVIEW
BriefExplanation
Dulux’s campaign is all about life renewal. The ads must show how colors can facilitate renewal.
ClientBriefOrObjective
Dulux paints has over 2000+ colors. When people think of color, we want them to think of Dulux.
Implementation
We demonstrated the Power of Color. Even the most negative words suddenly feel positive when injected with the right colors.
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