The obective of the promotion was to introduce the Manga Range of Pens from Faber Castell to a new customer base.

The photo booth was an instant success with everyone who tried it. After receiving their manga comics, they blogged, tweeted and uploaded their pictures on Facebook. The word spread and the artist end up drawing 300 manga comics as around 500 people came down to try the booth.

The idea was to promote the manga pens by literally showing people how quick, easy & fun it could be by transforming normal people into manga heros.

Only by experiencing what manga pens could do first hand, is it possible for people to truly appreciate and enjoy them.