cannes-lions 2024

Creative Business Transformation Lions

Explore the Winners & Shortlists

Winners

Shortlists

A01 - EXPERIENCE TRANSFORMATION

Title

Brand

Product / Service

Entrant / Idea Creation

Location

Prize

Award

REFURB

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PHILIPS

PHILIPS

LEPUB, Amsterdam

The Netherlands

Grand Prix

Grand Prix

RENAULT - PLUG-INN FOR BUSINESS

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RENAULT

APPLICATION

PUBLICIS CONSEIL, Paris

France

Silver Lion

Silver Lion

B02 - BRAND PURPOSE & IMPACT

Title

Brand

Product / Service

Entrant / Idea Creation

Location

Prize

Award

ILLUSTRATE CHANGE

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JOHNSON & JOHNSON

ILLUSTRATE CHANGE

DELOITTE DIGITAL, New York / JOHNSON & JOHNSON, New Brunswick

USA

Bronze Lion

Bronze Lion

THE E-COMMERCE OF TRUST

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GAHR WECAPITAL

THE E-COMMERCE OF TRUST

DDB MEXICO, Mexico City

Mexico

Bronze Lion

Bronze Lion

AMUNAS RECOVERY

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CUSQUEÑA

ALCOHOLIC DRINK

BACKUS - AB INBEV, Lima / PUBLICIS PERU, Lima

Peru

Bronze Lion

Bronze Lion

ADOPTABLE. BY PEDIGREE

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PEDIGREE

PEDIGREE

COLENSO BBDO, Auckland

New Zealand

Silver Lion

Silver Lion

B04 - NEW RELATIONSHIP MODELS

Title

Brand

Product / Service

Entrant / Idea Creation

Location

Prize

Award

RENAULT - CARS TO WORK

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RENAULT

MOBILITY RIGHTS

PUBLICIS CONSEIL, Paris

France

Gold Lion

Gold Lion

C01 - PRODUCT

Title

Brand

Product / Service

Entrant / Idea Creation

Location

Prize

Award

HEINZ KETCHUP & SEEMINGLY RANCH

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HEINZ KETCHUP

HEINZ KETCHUP

RETHINK, Toronto

Canada

Bronze Lion

Bronze Lion