Eurobest Direct Winners & Shortlist

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Alexander Kalchev, 2023 President

Chief Creative Officer, DDB

Watch 2023 Jury President, Alexander Kalchev, announce the Grand Prix winner for Direct.

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160 Entries

Awarded:

1 Grand Prix
3 Gold
4 Silver
7 Bronze
23 Shortlisted
Grand Prix Eurobest
WHERE TO SETTLE

Real-time Response

WHERE TO SETTLE

MASTERCARD, McCANN POLAND

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Gold Eurobest
OREO CHEAT COOKIES

Consumer Goods

OREO CHEAT COOKIES

MONDELĒZ EUROPE, SAATCHI & SAATCHI

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Gold Eurobest
THE OFFICE CLEANERS

Consumer Goods

THE OFFICE CLEANERS

HEINEKEN, LEPUB

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Gold Eurobest
SOLAR IMPULSE - PRÊT À VOTER

Use of Ambient Media: Small Scale

SOLAR IMPULSE - PRÊT À VOTER

SOLAR IMPULSE, PUBLICIS CONSEIL

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Silver Eurobest
DOGS WITHOUT BORDERS

Healthcare

DOGS WITHOUT BORDERS

SFBO (SOCIEDADE FRANCO-BRASILEIRA DO ONCOLOGIA), VMLY&R HEALTH

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Silver Eurobest
BAR EXPERIENCE

Use of Social / Digital Platforms

BAR EXPERIENCE

HEINEKEN, LEPUB

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Silver Eurobest
DEALS STUCK IN TIME

Use of Mobile & Devices

DEALS STUCK IN TIME

MCDONALD'S, NORD DDB

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Silver Eurobest
OREO CHEAT COOKIES

Social Behaviour

OREO CHEAT COOKIES

MONDELĒZ EUROPE, SAATCHI & SAATCHI

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Bronze Eurobest
AIZOME WASTECARE™ INDUSTRIAL WASTE - CERTIFIED AS SKINCARE.

Consumer Services / Business to Business

AIZOME WASTECARE™ INDUSTRIAL WASTE - CERTIFIED AS SKINCARE.

AIZOME, SERVICEPLAN

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Bronze Eurobest
OPTINK

Not-for-profit / Charity / Government

OPTINK

OPTINK, McCANN

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Bronze Eurobest
SOLAR IMPULSE - PRÊT À VOTER

Not-for-profit / Charity / Government

SOLAR IMPULSE - PRÊT À VOTER

SOLAR IMPULSE, PUBLICIS CONSEIL

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Bronze Eurobest
FOLLOW THEIR LEADER

Use of Social / Digital Platforms

FOLLOW THEIR LEADER

NON-VIOLENCE PROJECT FOUNDATION, NORD DDB

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Bronze Eurobest
REWILDING MODE

Use of Mobile & Devices

REWILDING MODE

HUSQVARNA, PRIME WEBER SHANDWICK

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Bronze Eurobest
MAYO MCHACK

Single-market Campaign

MAYO MCHACK

HELLMANN'S, EDELMAN

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Bronze Eurobest
THE FORGOTTEN TEAM

Market Disruption

THE FORGOTTEN TEAM

MEO, DENTSU CREATIVE

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Shortlisted Eurobest
TABLETOGO

Travel, Leisure, Retail, Restaurants & Fast Food Chains

TABLETOGO

MCDONALD'S, LEO BURNETT

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Shortlisted Eurobest
THE TRANSITION HOT DOG

Travel, Leisure, Retail, Restaurants & Fast Food Chains

THE TRANSITION HOT DOG

PRESSBYRÅN/PBX, AKESTAM HOLST

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Shortlisted Eurobest
THERE'S NOTHING COMIC ABOUT DYSLEXIA

Not-for-profit / Charity / Government

THERE'S NOTHING COMIC ABOUT DYSLEXIA

DYSLEXIA SCOTLAND, INNOCEAN BERLIN

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Shortlisted Eurobest
SAVED BY THE DOORBELL

Mailing

SAVED BY THE DOORBELL

EQUAL.BRUSSELS / SAFE.BRUSSELS, AIR BRUSSELS

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Shortlisted Eurobest
THE MAMMOTH MEATBALL

Use of Ambient Media: Small Scale

THE MAMMOTH MEATBALL

VOW, WUNDERMAN THOMPSON BENELUX

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Shortlisted Eurobest
DEALS STUCK IN TIME

Use of Social / Digital Platforms

DEALS STUCK IN TIME

MCDONALD'S, NORD DDB

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Shortlisted Eurobest
OREO CHEAT COOKIES

Use of Social / Digital Platforms

OREO CHEAT COOKIES

MONDELĒZ EUROPE, SAATCHI & SAATCHI

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Shortlisted Eurobest
#TURNYOURBACK

Real-time Response

#TURNYOURBACK

DOVE, OGILVY

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Shortlisted Eurobest
NOBODY WATCHES WOMEN'S FOOTBALL

Real-time Response

NOBODY WATCHES WOMEN'S FOOTBALL

HEINEKEN, LEPUB

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