eurobest 2024

Outdoor Eurobest

Explore the Shortlists

A01 - CONSUMER GOODS

Title	Brand	Product / Service	Entrant / Idea Creation	Location
SUPER TACOS ARGENTINOS ChevronRight (opens in a new tab)	COCA-COLA	COCA-COLA	UNCOMMON CREATIVE STUDIO STOCKHOLM	Sweden
TACOS JOSE ChevronRight (opens in a new tab)	COCA-COLA	COCA-COLA	UNCOMMON CREATIVE STUDIO STOCKHOLM	Sweden
RICAS TORTAS GARIBALDI ChevronRight (opens in a new tab)	COCA-COLA	COCA-COLA	UNCOMMON CREATIVE STUDIO STOCKHOLM	Sweden
TACOS EL CHINO ChevronRight (opens in a new tab)	COCA-COLA	COCA-COLA	UNCOMMON CREATIVE STUDIO STOCKHOLM	Sweden

A02 - HEALTHCARE

Title	Brand	Product / Service	Entrant / Idea Creation	Location
855-HOW-TO-QUIT-(PF) ChevronRight (opens in a new tab)	ANZEN HEALTH	855-HOW-TO-QUIT HELPLINE	SERVICEPLAN, Munchen	Germany
HOW-TO-QUIT-(0145) ChevronRight (opens in a new tab)	ANZEN HEALTH	855-HOW-TO-QUIT HELPLINE	SERVICEPLAN, Munchen	Germany
HOW-TO-QUIT-(M) ChevronRight (opens in a new tab)	ANZEN HEALTH	855-HOW-TO-QUIT HELPLINE	SERVICEPLAN, Munchen	Germany

A04 - TRAVEL, LEISURE, RETAIL, RESTAURANTS & FAST FOOD CHAINS

Title	Brand	Product / Service	Entrant / Idea Creation	Location
OATMEAL ChevronRight (opens in a new tab)	PENNY	FOOD/NON-FOOD	SERVICEPLAN, Munchen	Germany
CHIPS ChevronRight (opens in a new tab)	PENNY	FOOD/NON-FOOD	SERVICEPLAN, Munchen	Germany
TOAST ChevronRight (opens in a new tab)	PENNY	FOOD/NON-FOOD	SERVICEPLAN, Munchen	Germany
WINDOWS ONE ChevronRight (opens in a new tab)	BRITISH AIRWAYS	TRAVEL	UNCOMMON CREATIVE STUDIO, London	United Kingdom
WINDOWS TWO ChevronRight (opens in a new tab)	BRITISH AIRWAYS	TRAVEL	UNCOMMON CREATIVE STUDIO, London	United Kingdom
WINDOWS THREE ChevronRight (opens in a new tab)	BRITISH AIRWAYS	TRAVEL	UNCOMMON CREATIVE STUDIO, London	United Kingdom

B01 - CONSUMER GOODS

Title	Brand	Product / Service	Entrant / Idea Creation	Location
FIND YOUR SUMMER ChevronRight (opens in a new tab)	MAGNUM	ICE CREAM	LOLA MULLENLOWE, Madrid	Spain
1 ChevronRight (opens in a new tab)	CORNETTO	CORNETTO ICE CREAM	LOLA MULLENLOWE, Madrid	Spain
3 ChevronRight (opens in a new tab)	CORNETTO	CORNETTO ICE CREAM	LOLA MULLENLOWE, Madrid	Spain
6 ChevronRight (opens in a new tab)	CORNETTO	CORNETTO ICE CREAM	LOLA MULLENLOWE, Madrid	Spain

B02 - HEALTHCARE

Title	Brand	Product / Service	Entrant / Idea Creation	Location
855-HOW-TO-QUIT-(PF) ChevronRight (opens in a new tab)	ANZEN HEALTH	855-HOW-TO-QUIT HELPLINE	SERVICEPLAN, Munchen	Germany
HOW-TO-QUIT-(0145) ChevronRight (opens in a new tab)	ANZEN HEALTH	855-HOW-TO-QUIT HELPLINE	SERVICEPLAN, Munchen	Germany
HOW-TO-QUIT-(M) ChevronRight (opens in a new tab)	ANZEN HEALTH	855-HOW-TO-QUIT HELPLINE	SERVICEPLAN, Munchen	Germany

B04 - TRAVEL, LEISURE, RETAIL, RESTAURANTS & FAST FOOD CHAINS

Title	Brand	Product / Service	Entrant / Idea Creation	Location
1943 ChevronRight (opens in a new tab)	ROBERT CAPA CONTEMPORARY PHOTOGRAPHY CENTER	ROBERT CAPA CONTEMPORARY PHOTOGRAPHY CENTER	INNOCEAN BERLIN	Germany
CENTURY ChevronRight (opens in a new tab)	ROBERT CAPA CONTEMPORARY PHOTOGRAPHY CENTER	ROBERT CAPA CONTEMPORARY PHOTOGRAPHY CENTER	INNOCEAN BERLIN	Germany
D-DAY ChevronRight (opens in a new tab)	ROBERT CAPA CONTEMPORARY PHOTOGRAPHY CENTER	ROBERT CAPA CONTEMPORARY PHOTOGRAPHY CENTER	INNOCEAN BERLIN	Germany
HISTORY ChevronRight (opens in a new tab)	ROBERT CAPA CONTEMPORARY PHOTOGRAPHY CENTER	ROBERT CAPA CONTEMPORARY PHOTOGRAPHY CENTER	INNOCEAN BERLIN	Germany

C01 - DISPLAYS

Title	Brand	Product / Service	Entrant / Idea Creation	Location
THE BILLBOARD RUN ChevronRight (opens in a new tab)	ADIDAS	ADIDAS RUNNING	ACCENTURE SONG, Stockholm	Sweden

C03 - SPECIAL BUILD

Title	Brand	Product / Service	Entrant / Idea Creation	Location
THE UNIQUE BILLBOARDS ChevronRight (opens in a new tab)	KFC FRANCE	KFC FRANCE	HAVAS PARIS, Paris	France
THE BIGGER DRAW ChevronRight (opens in a new tab)	HMG	HMG	JUNG VON MATT AG, Hamburg	Germany
IKEA – SLEEPFLUENCER ChevronRight (opens in a new tab)	IKEA	IKEA SLEEP RANGE	AKESTAM HOLST, Stockholm	Sweden
IKEA – HERE COMES THE SUN ChevronRight (opens in a new tab)	IKEA	IKEA OUTDOOR FURNITURE	AKESTAM HOLST, Stockholm	Sweden

C04 - LIVE ADVERTISING & EVENTS

Title	Brand	Product / Service	Entrant / Idea Creation	Location
THE BIGGER DRAW ChevronRight (opens in a new tab)	HMG	HMG	JUNG VON MATT AG, Hamburg	Germany

C05 - TRANSIT

Title	Brand	Product / Service	Entrant / Idea Creation	Location
NO ONE MOVES SNOW LIKE GRISELDA ChevronRight (opens in a new tab)	NETFLIX	GRISELDA	CYW, Madrid	Spain

C06 - IMMERSIVE EXPERIENCES

Title	Brand	Product / Service	Entrant / Idea Creation	Location
PUB MUSEUMS ChevronRight (opens in a new tab)	HEINEKEN	HEINEKEN	LEPUB, Milan	Italy
MISSED BIRTHDAYS ChevronRight (opens in a new tab)	ITV X CALM	ITV X CALM	adam&eveDDB, London	United Kingdom

D01 - STANDARD SITES

Title	Brand	Product / Service	Entrant / Idea Creation	Location
HONEST NEON SIGNS ChevronRight (opens in a new tab)	MÉDICOS DEL MUNDO	ONG	LA DESPENSA INCREIBLES CREATIVOS, Madrid	Spain
THE UNIQUE BILLBOARDS ChevronRight (opens in a new tab)	KFC FRANCE	KFC FRANCE	HAVAS PARIS, Paris	France
THE UNMENTIONABLES ChevronRight (opens in a new tab)	UNILEVER	CLEANIPEDIA	MULLENLOWE UK, London	United Kingdom

D02 - AMBIENT OUTDOOR

Title	Brand	Product / Service	Entrant / Idea Creation	Location
UNSILENCE THE VIOLENCE ChevronRight (opens in a new tab)	TERRE DES FEMMES	TERRE DES FEMMES	SCHOLZ & FRIENDS, Hamburg / 2030 KOMMUNIKATION, Munich	Germany
DELIVERY SAFE ChevronRight (opens in a new tab)	KFC FRANCE	KFC FRANCE	HAVAS PARIS, Paris	France
THE BIGGER DRAW ChevronRight (opens in a new tab)	HMG	HMG	JUNG VON MATT AG, Hamburg	Germany
RENAULT - PLUG-INN FOR BUSINESS ChevronRight (opens in a new tab)	RENAULT	VEHICULES	PUBLICIS CONSEIL, Paris	France
LAUNDROMATCH ChevronRight (opens in a new tab)	HEINEKEN	HEINEKEN	LEPUB, Milan	Italy
IKEA – SLEEPFLUENCER ChevronRight (opens in a new tab)	IKEA	IKEA SLEEP RANGE	AKESTAM HOLST, Stockholm	Sweden

E03 - SINGLE-MARKET CAMPAIGN

Title	Brand	Product / Service	Entrant / Idea Creation	Location
ET LE BUUUUUD ChevronRight (opens in a new tab)	BUDWEISER	BUDWEISER	BETC, Paris	France
WINDOWS ChevronRight (opens in a new tab)	BRITISH AIRWAYS	TRAVEL	UNCOMMON CREATIVE STUDIO, London	United Kingdom
PUB MUSEUMS ChevronRight (opens in a new tab)	HEINEKEN	HEINEKEN	LEPUB, Milan	Italy
THE MOST NORMAL SHOOT ChevronRight (opens in a new tab)	CELIO	FASHION	BUZZMAN, Paris	France

E04 - SOCIAL BEHAVIOUR & CULTURAL INSIGHT

Title	Brand	Product / Service	Entrant / Idea Creation	Location
UNSILENCE THE VIOLENCE ChevronRight (opens in a new tab)	TERRE DES FEMMES	TERRE DES FEMMES	SCHOLZ & FRIENDS, Hamburg / 2030 KOMMUNIKATION, Munich	Germany
855-HOW-TO-QUIT-(OPIOIDS) ChevronRight (opens in a new tab)	ANZEN HEALTH	855-HOW-TO-QUIT HELPLINE	SERVICEPLAN, Munchen	Germany
THE BILLBOARD RUN ChevronRight (opens in a new tab)	ADIDAS	ADIDAS RUNNING	ACCENTURE SONG, Stockholm	Sweden
MISSED BIRTHDAYS ChevronRight (opens in a new tab)	ITV X CALM	ITV X CALM	adam&eveDDB, London	United Kingdom

E05 - USE OF HUMOUR

Title	Brand	Product / Service	Entrant / Idea Creation	Location
HUNGRY SKIES ChevronRight (opens in a new tab)	MCDONALD'S	FAST FOOD	NORD DDB, Stockholm	Sweden

E06 - BREAKTHROUGH ON A BUDGET

Title	Brand	Product / Service	Entrant / Idea Creation	Location
IKEA – SLEEPFLUENCER ChevronRight (opens in a new tab)	IKEA	IKEA SLEEP RANGE	AKESTAM HOLST, Stockholm	Sweden

E07 - CORPORATE PURPOSE & SOCIAL RESPONSIBILITY

Title	Brand	Product / Service	Entrant / Idea Creation	Location
DELIVERY SAFE ChevronRight (opens in a new tab)	KFC FRANCE	KFC FRANCE	HAVAS PARIS, Paris	France
PUB MUSEUMS ChevronRight (opens in a new tab)	HEINEKEN	HEINEKEN	LEPUB, Milan	Italy
MISSED BIRTHDAYS ChevronRight (opens in a new tab)	ITV X CALM	ITV X CALM	adam&eveDDB, London	United Kingdom