Spikes Asia
JUICE SINGAPORE / SPOTIFY / 2023
Overview
Entries
Credits
Execution
The film opens on tension everyone who lives in Bangkok is familiar with – a massive traffic jam. We zoom into a car where a teenage girl sits in boredom with her mom. It starts to rain. The girl decides to turn on Spotify and plays the hit song, “After the rain” by The Toys. Her mum starts lip syncing to the music (this is a cheeky nod to the actual music video) which catches her by surprise – she can’t believe her mom knows the song. Soon, they’re both happily singing and dancing in the car with amazing synchronization. The mood has completely transformed with Spotify. The girl gets another surprise at the end – The Toys and his mother rocks in his car up next to them.
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