Cannes Lions

A British Original

WORK EDITORIAL, London / BRITISH AIRWAYS / 2024

Film
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Overview

Entries

Credits

OVERVIEW

Background

Celebrate the important journeys in life that help shape a customers future.

This film shows the beauty of flying and how it puts us out into the world to reveal to ourselves who we are with a touch of British charm that is uniquely British Airways.

Execution

The film shows the power of travel throughout a persons life.

It tells the story of a baby dreaming of all the experiences she may have ahead as she embarks on her first trip with British Airways. It shows poignant moments in her future, recognising that a path in life can be inspired by each and every journey taken.

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