Pedestrian related accidents are increasing all over the world as people are so focused on their smartphones and forget to pay attention to their surroundings. Audi knows this problem from road traffic and offers a solution. The Audi adaptive cruise control guarantees a safe minimal distance between cars using a special radar.

Audi adapted this technology for smartphones using covers in the shape of the legendary Audi V8 engine. The Audi Adaptive Walk Control functions exactly the same way the car system does.

The Adaptive Walk Control phone covers are designed in the shape of a V8 engine. The covers were delivered directly from the Audi dealers to new car owners.

Audi clients received the Adaptive Walk Control when they picked up their new car with a V8 engine and cruise control at the showroom. Of course the gadget went viral as it is an amazing technology. Also Audi featured it via Social Media which led to a huge amount of likes an re-shares and created a high demand for this gadget.