Aha.de is an independent online insurance finder. Aha.de looks for the best and cheapest insurance accross the market. Therefore Aha.de is geared to the individual information of the online users.

Our challenge was to achieve maximum attention with a minimal budget, to raise awareness and to increase the click-through rate of Aha.de.

Good, fast and affordable. We created a sticker with a fake-scratch and stuck it on parked cars at huge superstore-car parks.The end of the scratch lead directly to the Aha.de logo, combined with the provoking slogan "are you well insured?".

Increased visits to the client´s website with elevated requests for vehicle insurance. The client was extremely happy with the promotion and is going to repeat this campaign in several big cities across Germany later this year.