The original Air Jordan I commercials from 1985-86, introduced the world to flight. Jordan defied the impossible and made you feel like you could jump over the moon when you laced up the Air Jordans.

We were inspired by the 1986 “Rock-A-Baby" spot and wanted to remind the world the world once again what it means to fly, showing the world that these are Anti-Gravity Machines.

Hangtime evokes the “magic” of the 1986 “Rock-A-Baby” spot but evolves that spirit for the current generation of flyers.