Cannes Lions
BBDO ATLANTA, Atlanta / AT&T / 2013
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Description
This spot celebrates an example of how AT&T helps people do what they do better with the advantage of having AT&T Mobile to Any Mobile plan.
It opens on an aspiring actress named Alex, who is in her mid-twenties, talking on her phone as she walks down a busy city street. We follow Alex through her busy day as she excitedly calls her family and friends to share the good news - that she booked her first acting part. Because AT&T gives you unlimited calling to any mobile on any network with their unlimited messaging plan, you (and Alex) can call everyone.
AT&T. Rethink Possible.
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