Cannes Lions

ALFA ROMEO/147 DUCATI CORSE

TEAMALFA, Milan / ALFA ROMEO / 2008

Film

Overview

Entries

Credits

Overview

Description

The goal was to communicate the striking power of the Alfa Romeo 147 Ducati Corse, with its 170 horsepower engine. The concept is simple: once you get used to the incredible speed of this vehicle, everything else seems annoyingly slow. Our protagonist is portrayed in his everyday life and explains his annoying situation in a documentary style.

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