Cannes Lions

ANDROID

HAKUHODO, Tokyo / KDDI CORPORATION / 2011

1 of 0 items

Overview

Entries

Credits

OVERVIEW

Outcome

While 5,000,000 people came in the Android au site for three months, 1,000,000 people accessed the social catalogue, and 400,000 people of those pushed a "Like" button.The production costs were 20 million. I contributed to selling 400,000 cell-phones of one 50,000 yen. And viral in Web users more than 400,000; because do it, and a catalogue was distributed at the store, the advertisement conversion is immeasurable.

Similar Campaigns

12 items

Shortlisted Cannes Lions
Tesco Finest Fish

JONES KNOWLES RITCHIE, London

Tesco Finest Fish

2019, TESCO

(opens in a new tab)