Cannes Lions

ANTI-DRUGS CAMPAIGN

DRAFTFCB KOBZA, Vienna / AUSTRIAN ASSOCIATION FOR DRUG PREVENTION / 2007

Presentation Image

Overview

Entries

Credits

Overview

Description

Synopsis With this banner the Austrian „Drogenhilfe“ – an association for drug prevention – wanted to show what serious influences drug abuse has on the life of consumers. Objectives Point out serious influences of drugs and warn potential users against the risks and severe consequences of drug abuse. Target group Endangered adolescents and young adults that might get in touch with drugs or drug consumers in their leisure time.

Similar Campaigns

6 items

7 Cannes Lions Awards
Back to School Essentials

BBDO NEW YORK, New york

Back to School Essentials

2020, SANDY HOOK PROMISE

(opens in a new tab)