Cannes Lions

ANTI-EXCESSIVE BORROWING

AOI ADVERTISING PROMOTION INC., Tokyo / LIASON GROUP OF CONSUMER FINANCE COMPANIES / 2007

Film

Overview

Entries

Credits

Overview

Description

We compare the glass as people, and water as money, and whem someone goes beyond the limit, water will overflow. A very simple expression.Although, it IS very hard to know your limits in any circumstances.

Similar Campaigns

6 items

DIFFICULT IS BEAUTIFUL

McCANN, Bogota

DIFFICULT IS BEAUTIFUL

2023, BANCO DE BOGOTA

(opens in a new tab)