Cannes Lions

APPLE DRINK

LYCOS JAPAN, Tokyo / KIRIN BEVERAGE / 2003

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This is Truebanner the interactive banner advertise for the promotion of the product "Kirin Hyouketsu Apple Nouveau".By scrolling from the top to the bottom, depth and a spread of the banner were able to be realized and a dynamic expression which cannot be expressed at the fixed form banner was able to be got.We developed new style banner system called "Truebanner". By using it, we can be expressed as 100% of width by any canvase.Thereby, in the browser from which breadth changes flexibly, by the fixed form banner, the problem as for which surplus unfilled space is made to breadth can be solved, and a banner can be installed rationally layout-wise, and large breadth can be taken as creative, and a dynamic expression is attained.Please enjoy that it can do by the web advertisement.Automatically, substitute Advertise will replace, if your browser is not Windows IE5.0 over, dose not install "Flash 5 Player over" and " invalid JavaScript.

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