Cannes Lions
WUNDERMAN INDIA, Chennai / BRITISH COUNCIL / 2006
Overview
Entries
Credits
Outcome
75 invites were sent out each time. The frames drew 42 to 45 attendess each time, which is approx. a 60% response rate. Our audience felt that the frames set the perfect tone for the entire series of exhibitions and what was even more gratifying were the enquiries about the next exhibition date. The mmm icing on an already delicious cake was when many invitees proudly stated that the teaser frames had a pride of place on their walls.
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