Cannes Lions
AGE ISOBAR, Sao Paulo / RED CROSS / 2013
Overview
Entries
Credits
Description
Brazilian Red Cross' main need is to recruit new volunteers. That’s why we’ve created a film that depends on the volunteer work of known artists. The idea is a character that is helped by other different characters. Each of these characters was created by a different artist. Because the work of Brazilian Red Cross is like this: it depends on everybody's help.
Execution
The tack is an original score produced, composed and recorded in Buenos Aires, Argentina.
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