Cannes Lions

ASPIRIN

D'ADDA,LORENZINI,VIGORELLI,BBDO, Milan / BAYER / 2011

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Overview

Description

Aspirin. One world, one solution.This film shows us how people who are so different and with such different symptoms all share something in common.A trip around the world that shows us a sequence of portraits of people who represent the human race in all its variety.The idea is that apart from our superficial differences, we are all part of one world, just as different symptoms can be cured with one solution.

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