Cannes Lions

ATHENS 2004 PARALYMPICS ATHLETES

SAATCHI & SAATCHI, Sydney / WESTPAC / 2004

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Overview

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Australia's elite Paralympian athletes show their commitment to raising the $2 million needed to get their team to Athens in September: they take to the streets and raise funds themselves in rather humble and unexpected ways - like offering $5 haircuts, busking and playing bingo with old ladies.

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1 Spikes Asia Award
Frank

DDB SYDNEY, Sydney

Frank

2018, WESTPAC

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