Cannes Lions
mcgarrybowen, New York / UNITED AIRLINES / 2014
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Since 1980, United has been the official airline of Team USA, transporting US athletes and their equipment wherever they need to go, whether to training facilities, to qualifying events or world championships. The 2014 Winter Olympics in Sochi were no different. In “Athletes Aboard”, the special and very close relationship between the athletes and the employees and services of United is brought to life.
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