Cannes Lions

BAD BOY POWER DRINK

DUEZT EURO RSCG, Sao Paulo / BAD BOY POWER DRINK / 2003

Overview

Entries

Credits

Overview

Description

A young man is sharing a jail cell with a huge guy who´s showing signs of sexual interest. But thanks to the caffeine in Bad Boy energy drink the young man manages to escape his doom.

Similar Campaigns

7 items

PUBLICIS GSS, Tel aviv

'The Perfect Match for Hamburger Month'

2019, COCA-COLA

(opens in a new tab)

McCANN MILAN

Beer Heroes

2019, UBREW

(opens in a new tab)

ACW GREY TEL AVIV, Tel aviv

Milky shot

2018, STRAUSS-GROUP

(opens in a new tab)

VIRTUE WORLDWIDE: CREATIVE SERVICES BY VICE, New york

Electric: The Film

2016, SMIRNOFF

(opens in a new tab)

EC, Sao paulo

POWER DRINK

2011, BAD BOY POWER DRINK

(opens in a new tab)

LOWE LINTAS, London

HEINEKEN

2001, INTERBREW

(opens in a new tab)

PUBLICIS CONSEIL, Paris

COCA-COLA

2001, COCA-COLA

(opens in a new tab)