Cannes Lions
McCANN ERICKSON LONDON, London / HEINZ / 2008
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This spot announces the launch of Heinz Snap Pots, four individual portions of baked beans that can go straight into the microwave.
Heinz Baked Beans are now ‘Easy Beanzy’. No matter who you are, no longer do you need to dirty a pot to heat up your beans; the microwave for one minute will suffice.The target Audience is everyone from young singletons to mothers with big families.
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