Cannes Lions
SPICY H, Bangkok / OSOTAPA CO. / 2012
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In the middle of 2011,Thailand held a general election after a coup d'etat a few years back and several changes of power between 2 political poles.This election was a turning point for all political parties wanting to be the winner and set up a government.As such,every party campaigned by employing populist ideology,using slogans of extreme promises.Some were reasonable but many impossible to implement,just to attract the attention and belief of voters.Banner Bright wanted to warn these politicians campaigning when Thais aren't so forgetful,they remember every promise,because Thais have Banner Bright to improve their memories and they never forget.
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