Cannes Lions
FRUIT AND SOY PARADE
PARTY, Tokyo / OSOTAPA CO. / 2013
Overview
Entries
Credits
Overview
Description
A stop-motion animation made entirely of fruit and soybeans, which are the ingredients for 12 flavors of SOYJOY (a fruit & soy nutrition bar). We wanted to express the fun world of SOYJOY as the fruits and soybeans march in parades on the desk, to bring joy to the woman who's feeling a bit hungry.
Execution
A stop-motion animation made entirely of fruit and soybeans, which are the ingredients for 12 flavors of SOYJOY (a fruit & soy nutrition bar).
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