Cannes Lions
VILLARROSÀS, Barcelona / FUNDACIO PER LA NAVEGACIO OCEANICA BARCELONA / 2011
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The objective is to announce the Barcelona World Race, a sailing competition, and bring the sport closer to the Spanish people. Barcelona World Race is probably one of the hardest and most extreme events in this category. More than just a race, it is a challenge between the sailor and the sea which is both his greatest rival and his greatest passion. While the images reveal the harshness of the competition, the audio shows a real conversation between Guillermo Altadill (skipper of Estrella Damm) and his wife. He tells her about the difficult circumstances he's going through while sailing and his will to continue in spite of them.
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