A gym-goer finds himself in an intense, CrossFit style gym and clearly feels out of place. He asks an employee for the bathroom key, who responds by engaging in a typical CrossFit workout – the tractor tire flip. Our innocent gym-goer comes to find out the bathroom key is actually attached to the massive tire. Just as he’s left wondering what he’s gotten himself into, we cut to the Planet Fitness “Lunk Alarm” going off, and the man is transported to Planet Fitness. Where we find him in mid-story, explaining to a PF employee why he doesn’t like gyms.

To which the PF employee happily responds, “Well, we’re not a gym. We’re Planet Fitness.”