Cannes Lions

Be an Outsider Moments

THE VIA AGENCY, Portland / L.L. BEAN / 2018

Film
Film
Film

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Overview

Description

An everyday household item gets rearranged to deliver an entirely new (and entirely “Outsider”) message in one of the video “snacks” from our L.L.Bean “Be an Outsider” campaign. Like all the videos we created, this piece was designed to be simple and sweet, ending with an unexpected twist.

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