Cannes Lions
PAVLOV, Barcelona / CERVEZAS MORITZ / 2010
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MORITZ CAN NOT ENTER THE BARCELONA´S CAMP NOU STADIUM BECAUSE IT´S COMPETITOR TERRITORY. BUT NO ONE CAN AVOID THE SUPPORTERS SNEAKING THE BRAND INTO THE STADIUM AS HAPPENED DURING THE F.C.BARCELONA- REAL MADRID. THEY WORE THE ALCORCÓN SCARFS-THE TEAM THAT DEATED REAL MADRID AND WON THE KING´S CUP-WHITCH SHARED THE SAME COLORS AS MORITZ BEAR.
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