Cannes Lions
LDC, Sao Paulo / BEER?! / 2016
Overview
Entries
Credits
Description
We created the simplest possible way for someone to ask friends to drink a beer. Straight to the point.
Execution
Tap to send: Beer?!
Tap to reply: Beer?!
Do you need more than that?
Outcome
8 million Beer!? notifications
120k users
all in a few months
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