Cannes Lions

BIG BROTHER

NOLIN BBDO, Montreal, Qc / FEDERATION DES PRODUCTEURS DE LAIT DU QUEBEC / 2014

Case Film

Overview

Entries

Credits

Overview

Description

This story is about a close fraternal bond between two brothers. When the youngest is being bullied at the park one day, his protective brother comes to the rescue. We see that he would like his younger brother to be less fragile or weak but hey – he’s family. At the very end, they share a moment together over a peanut butter toast and a glass of milk. The big brother takes a sip, which leaves a white mustache over his lips, making the youngest smile.

Similar Campaigns

12 items

Rule your jungle

SAMBAL LAB, Kuala lumpur

Rule your jungle

2024, TIGER BEER

(opens in a new tab)