Cannes Lions
McDONALD'S, London / MCDONALD'S / 2018
Overview
Entries
Credits
Description
The Big Mac hasn’t changed in 50 years. But outdated? No. Unimprovable. An iconic taste to get nostalgic over.
We wanted to take Britain down memory lane, inviting people of all ages to reminisce about their first taste of the inimitable Big Mac, and then enjoy it all over again.
Similar Campaigns
12 items