Cannes Lions
KOLLE REBBE WERBEAGENTUR, Hamburg / BIONADE / 2006
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BIONADE is a worldwide first and unique non-alcoholic drink produced on a purely organic basis. The Bionade philosophy can be summarised as “It' s great, when good things make you happy” – a principle derived from the natural world, and which also guides the brand’s creative work. This TV commercial is built around the idea of doing what comes naturally.
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