A development at the V&A Waterfront in Cape Town created an opportunity for a very unique site.Part of the site was planned as a planted as a 'living wall' & the rest assigned to advertising communication.The site seemed perfect to communicate Mercedes-Benz's BlueEfficiency technology. However, the concept required the two spaces be integrated.We negotiated with the media company and a connection between the living wall and advertising space was created, demonstrating the potential effects of BlueEfficiency.