Cannes Lions
JUNG von MATT GERMANY, Hamburg / BMW / 2006
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30 years of the 3rd SeriesThis Film is an ode to the number 3 and the BMW 3 and the BMW3 Series. On the occasion of BMW 3 series 30th birthday this movie shows, while we hear the song "Three is a magic Number" how the 3 seems to accompany us through our whole life. Obviously it is no coincidence that a car as successful as the BMW 3 Series was named after this number.
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