Cannes Lions

BNL REVOLUTION BIG LOAN

TBWA\ITALIA, Milan / BNP PARIBAS / 2008

Film

Overview

Entries

Credits

Overview

Description

This is a fake trailer for an action movie about a bank robbery with three heroes: the partner, the lady and the “testimone” that in Italian has a double meaning “witness” and “bestman”. After the misunderstanding, we reveal that it is not a robbery but a loan for a wedding.

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