Cannes Lions

BODY WASH

DON'T ACT BIG, Portland / OLD SPICE / 2011

Overview

Entries

Credits

Overview

Description

Over the course of 2 1/2 days we shot, edited and posted 186 videos to YouTube as part of a "real-time" campaign in which "The Man Your Man Could Smell Like" responded to fans on the Internet.

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12 items

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2018, OLD SPICE

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