Cannes Lions

BOOKING HERO

WIEDEN+KENNEDY AMSTERDAM, Amsterdam / BOOKING.COM / 2015

Film

Overview

Entries

Credits

Overview

Description

The power of a perfectly chosen accommodation can make anyone feel like a Booking Hero and propel a holiday and life to new booking heights.

This film follows the story of a booking hero and the effect perfectly booked accommodations have on shaping his life. From a chance encounter in a hostel to a romantic proposal in a chateau, a gatecrashing parrot at a family eco lodge to bonding with an adrenalin-pumped father-in-law at a castle resort, we see what life can be like when you get it Booking Right.

Execution

So, that hostel you found on Booking.com turns the last night of your trip,

into the first day of the rest of your life.

In that perfectly selected romantic chateau, words escape you.

But luckily she doesn’t.

Nine months later, responsibilities,

two of them.

You take them to an eco lodge to become one with nature.

And they do.

But there is a story inside you.

So you check into this log cabin.

Where inspiration, strikes.

Each Booking success propels you to even greater heights.

Launching your masterpiece at this Tokyo five-stars-hotel.

Reconnecting at a tropical paradise that shouldn’t exist. But does!

Soaring above this castle resort with your father-in-law, who finally seems to like you.

Life can be like that when you get it Booking Right.

Booking dot com, Booking dot yeah!

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