Cannes Lions
DPZ&T, Sao Paulo / NATURA / 2017
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Close ups of roots, seeds, flowers and liquids, highly sensorial, are combined with scenes of brazilians – some are emerging artists – who stare at us in a provocative way. Rap, funk and urban art, expressions of a contemporary Brazil that is creative and challenging, are mixed to the abundant and exuberante nature, offering an immersion in the mix of ingredients, landscapes and people, which inspire the creation of Natura’s perfume.
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