Whether you're a Grammy winning artist, a tennis legend or just someone like you and me, it all comes down to being there for your loved ones and taking care of what really matters in life. And that's exactly what Alicia Keys, Lewis Hamilton and Roger Federer do - as the new S-Class does with its innovative comfort and safety technologies.

While the VO, spoken by newscasters and commentators, represents stereotypes and prejudices about the film's protagonists and about stars in general, the film shows the exact opposite: even very busy and successful personalities, like Alicia, Lewis and Roger, know what’s really important in life, take time for their loved ones and care about what matters. We take a look "behind the curtain", see the protagonists in authentic, private moments and realize who actually cares for those who care for others: the new S-Class.