Cannes Lions
CASTLEBEER
BRAND ACTIVATION 141, Johannesburg / SOUTH AFRICAN BREWERIES / 2006
Overview
Entries
Credits
Overview
Execution
The range of posters was presented and approved and we proceeded to production.
Outcome
This communication was extremely popular and successful. How do we know? The posters were so well liked, they were stolen. (And the client has had copies printed on canvas to hang up in their offices.)
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12 items
