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Channel 4 Paralympics, We're The Superhumans

MPC, London / CHANNEL 4 / 2016

Film
Demo Film
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This film sees the launch of Channel 4’s campaign to support the channel’s coverage of the 2016 Paralympic Games. Following the 2012 multi-award winning ‘Meet The Superhumans’ campaign, the new inspirational work ‘We’re The Superhumans’ sees a host of international Paralympic athletes excelling in their respective sports, along with members of the public and musicians excelling in their own passions; demonstrating their unique abilities.

The three-minute film incorporates intricate VFX across 144 shots, including extensive crowd replication, 21 stadium shots and the creation of the new Rio stadium in CG.

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