Under the concept "Life is chic!” Wysiwyg has created a website with which Cimarron returns to the net to introduce its Spring-Summer 2003 collection. To be chic is a way of life driven by one’s own style and according to that the collection is displayed as the 'Chic Catalogue'. Around this concept the sections are shown connected to an event, characteristic or situation the Cimarron girl will identify herself with.Every section has been conceived with irony, sense of humour and complicity.