Communicate well-being and appeal to modern women.Make the product and its flavours stands out in supermarket shelves.

- Replace the original's beach images with more abstract and modern graphics, inspired by the curvy lines of the female body.

- The logo was redesigned with more fluid and modern lines.- The splash communicates freshness, while fruits increases the "appetite appeal" and flavour identification.

With modern elements, the packaging became appealing to a wider range of consumers, helping Clight maintain its leadership among low-calories powder drinks.