Cannes Lions
SAATCHI & SAATCHI, Copenhagen / COCA-COLA / 2013
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There’s a tradition in Danish cinema for sponsored spots just before the movie goes on. The message is always to respect the other moviegoers and the cinema experience. Coca-Cola Denmark has a long history for making them.
These spots are about the huge effort that goes into a film. And the least you can do is to conduct yourself whilst in the cinema, so that everyone can enjoy the film.
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