Cannes Lions
JWT , Toronto / TIM HORTONS / 2010
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Every year, over 200,000 immigrants from across the globe make Canada their new home. This is a story of a recent immigrant welcoming the rest of his family from Africa at the airport. He greets them with not only winter coats and boots but also cup of Tim Hortons coffee. So embedded in the daily routine of Canadians' lives, Tim Hortons is considered quintessential to our culture.
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